Unless and until you are living under a rock, then you know what I am talking about. It is no secret that the world of business has changed a lot in recent years.
The days of walking into a store and finding what you want are long gone, with more and more people preferring to shop online.
This trend isn’t slowing down anytime soon, meaning that any company needs to be prepared for it if they want to survive. For this reason, many companies have turned to e-commerce platforms like BigCommerce to meet the needs of their customers.
Businesses today are struggling to keep up with the rapidly changing technology industry. New trends in online commerce and social media marketing have caused many small businesses to find it difficult to compete against larger, more established companies.
Migrating from an older e-commerce platform such as Magento or Zen Cart can be a daunting task for some business owners. Luckily, there is an easier solution: BigCommerce. The benefits of migrating to BigCommerce include increased conversion rates and streamlined inventory management.
But, before we even start, we have to understand that, unlike our other articles… where we discuss topics, today we will discuss a complete platform called BigCommerce itself.
So, in today’s article, we will learn about
- What is BigCommerce
- What exactly does BigCommerce do?
- Ways in which BigCommerce can help you grow your business.
Let’s get started, shall we:
1) What is BigCommerce
BigCommerce is an e-commerce platform that provides software as a service to retailers. It’s one of the most popular platforms in the world and it has some great features, such as marketing automation tools and custom store designs. This article explores how BigCommerce is changing the way retail companies do business with their customers by making life easier for both parties involved.
BigCommerce is a platform that has changed the way retailers do business. It’s an e-commerce software service that provides tools to small and medium-sized businesses to manage their inventory, sales, customers, and marketing efforts online.
What exactly is BigCommerce? The company offers a cloud-based e-commerce solution for retail stores of all sizes that allows them to have total control over every aspect of their business from anywhere with internet access.
With the main introduction to BigCommerce out of the way, let us now focus on the topic of…
2) What exactly does BigCommerce do?
BigCommerce is a very awesome e-commerce platform. It has all the features that you need to create an online store, customize it and sell products of any kind. You can set up your account in minutes and start selling right away. With BigCommerce you can:
A) Set up an online store with all the features needed for a successful business.
This is one of the main reasons why most businesses shift to BigCommerce. We guess this is why BigCommerce’s name has “Big” too. It goes without saying that “BigCommerce” can lead you to “big business”
Thank you, I’ll take your leave now… Moving on.
B) Customize your store as much as you want, using templates via the BigCommerce page builder.
Aren’t you bored with how everything looks like? The monotonous coloring of everything online. Bring out the artist in you and play away with the creativity that will attract the right audience for you.
C) Sell products. Be it digital or physical, or even services.
Need I say more?
BigCommerce is a very awesome and versatile platform that allows you to set up an online store. This store can be customised in many ways, such as the products offered, their price points, and more. BigCommerce also offers features like “search by voice” which is great for people who are too busy or lazy to type!
Now, with that being said, BigCommerce isn’t exactly the most beginner-friendly site out there. But it isn’t that hard to grasp either. There are a plethora of online videos that can simplify your BigCommerce journey today.
3) Ways in which BigCommerce can help you grow your business.
Streamlining everything
We know how it is. When it comes to retail, everything is just so complicated. Well, with BigCommerce, you never have to worry about that ever again.
A streamlined and simple setup is also extremely important for higher conversions. All this piles up in favour of you and your profits.
Gifts and coupons
You know it. You love it. Don’t lie. We all love a bit of gifts and coupons here and there. This is again where BigCommerce brings out its charms.
With these coupons, you can help boost your customer loyalty and improve marketing. Two birds with one stone.
Lesser downtime
One of the main problems that many shoppers face is that during the holiday rush many stores might not be open. But as BigCommerce is cloud-based, it provides a strong trust to its members to be open even during these times.
Conclusion
There are many ways in which this can happen. BigCommerce has been used by over 2 million businesses to date, so it is a platform that works for a lot of people. And did we mention that it is used in more than a hundred and twenty countries?
Author Bio
I’m Henny Jones, a Content Marketing Manager at HData Systems awarded As Top Big Data Analytics and BI Consultant Company. The company offers services like Data Science, Big Data Analytics, Artificial Intelligence and Data Visualization.