Yaswanth Nukasani, the subject of today’s interview, is a true serial entrepreneur who’s deeply passionate about improving the way we do things.
So far, Nukasani has applied his 4-Step Value Restoration Method to numerous sectors, including fashion and real estate, both of which we covered when we talked with Nukasani last week.
Nukasani is the author of the internationally-published ‘Clothing Brand Playbook,’ a guide for entrepreneurs and fashion designers looking to start their very own clothing brands.
On the real estate side, Nukasani is the founder and owner of Once Upon a Brick, Inc., a land investment/development company that makes land ownership possible for more people, as well as securing property tax revenue for the states in which these properties reside, creating win-win scenarios in the process.
It was exciting getting to experience Nukasani’s enthusiasm and energy firsthand. There’s a clear sense of positivity to his approach, finding value in unexpected places and sharing that value with others.
In our interview, we managed to talk about ‘Clothing Brand Playbook’ as well as the mission of Once Upon a Brick. Most importantly, we asked Nukasani about the lasting impact of these projects and his plans for future endeavors.
To get started, can you tell us a little about your book, ‘Clothing Brand Playbook’?
Nukasani: This book is for anyone who wants to start a clothing/streetwear brand or learn how to get a run of t-shirts printed for a great price.
I’ve made this book as short as possible and packed it with as much information as I could. It can take a couple of weeks to get some shirts printed, but reading this book will only take a couple of hours!
What was the research process like? Or were you largely drawing on your own professional experience?
Nukasani: This book is a compilation of everything I have learned over the last six years, since I started my clothing brand. I wrote this book for those who want to start their brand but are confused about where to start, just like I was when I started.
We worked long nights, which turned into weeks, months, and years of trying to get our brand off the ground, and we learned what it took to launch a successful clothing brand and turn it into a real business. We made a lot of mistakes, but now, six years later, we have refined our product, built our brand, and shipped thousands of units in a month.
The book has been published and sold internationally. What has the response been like?
Nukasani: It’s been amazing. We’ve sold thousands of copies, and all the readers have found it valuable, which communicates to me that it offers real value.
Let’s move on to Once Upon a Brick. Can you describe to our readers what this business is all about?
Nukasani: Once Upon a Brick, Inc. is a land-investment company. We buy and sell vacant land on the internet! We sell land the easy way, with no extra fees, no credit checks, and no interest. We offer owner financing so people don’t need to get loans. Since we specialize in rural discounted land, most of our properties are affordable for the average person.
So where did this idea come from? What was the genesis of the company?
Nukasani: Once Upon a Brick started because, a few years back, I found it really hard to qualify for home loans, and I didn’t like the amount of liability that was involved in investing in real estate, so I had this opportunity present itself to me and I took off and ran with it.
How has Once Upon a Brick been performing so far? What has the feedback been?
Nukasani: It has been amazing, we’ve had hundreds of new customers join and purchase land with us over such a short span of time. Sometimes it gets overwhelming, but we all do our absolute best every day!
Looking forward, are there any other projects you have lined up that you’d like to tell us about?
Nukasani: There are still so many industries and application avenues for the 4-Step Value Restoration Method. It is very overlooked and a unique opportunity. My sights are set on deploying and restoring value in other industries using my 4-Step Value Restoration Method.
The opportunities are endless. If you’d like to follow along with my ventures, feel free to follow me on social media!
